Monday, June 08, 2020

On Trust in the Media

Sarah McInerney, talented columnist and rising RTÉ star, uncharacteristically missed an open goal in her column in yesterday’s Sunday Times. “Forgotten people fired up by out-of-touch press” was the headline on the column, and it seemed that McInerney was about to do what the Irish media are generally loathe to do, which is turn the spotlight on themselves.

Ireland is a very small country and, in a small field like journalism, you have to be careful about whose toes you tread on. This was always true, but it’s especially true now, as the media struggles for existence in the face of the all-conquering World Wide Web.

McInerney’s piece opens by remarking on US riot police shooting at journalists and then draws closer to home by writing of former journalist Boris Johnson’s disdain for a free press in what was once Great Britain. She wrote of the current President of the United States’s often-repeated assertion that the press is out of touch, and went on to examine if that is true in the Irish context. And here, sadly, Aughrim was lost.

McInerney cites two examples of the Irish media being out of touch. The first is the public anger at water charges bubbling over in 2014, which McInerney writes was not covered by the media because they were unaware of it, and the second is a list of influential Irish media people on Twitter that was published last week, of which McInerney notes 75% are white men.

Water charges. A Google Trends search for “water charges” in Ireland, from 2004 to yesterday, can be broken down geographically. This is what it looks like.


So we can see that water charges were very dear to the hearts of people in Lucan, Dublin, Limerick and Cork. The rest of country - meh.

By means of geographical comparison, we can do a search for “rugby”.


Everybody in Ireland is interested in rugby, and this interest peaks every four years, in keeping with the cycles of the Rugby World Cup. The rugby team gets the nation’s attention.

And finally, again for comparison, a search for hurling:


The hurling search is interesting for the absence of Dublin in first place. First place in the hurling searches is Thurles, County Tipperary. Dublin, despite its demographic advantage, is back in the chasing pack.

The point of all this is: water charges have been a huge issue in Lucan since Joe Higgins was elected in 1997, and a big issue in Dublin over the same time. Outside of those areas, nobody gives a toss about water charges.

Therefore, in identifying water charges as a hidden issue for the Irish nation, McInerney herself commits the sin she is here to condemn – not knowing the concerns of the people.

The influential journalist list is a bottle of smoke. It’s a good idea with any survey of this kind to consider how the runners and riders are scored. What is the fundamental unit of influence? If distance is measured in metres and volume in litres, what is influence measured in? The gasbag, perhaps? Does this gasbag unit increase in a linear, logarithmic, or exponential fashion? A brief glance at that influencer lists suggests this list was very useful in gaining its publisher publicity, and in no way otherwise was it of any merit. So that’s two swings, two misses for McInerney.

In his famous essay about the New Journalism, Tom Wolfe wrote often about the need for journalists to leave the newsroom and go out and meet actual people, to ask them about their lives and then return and type it all up. To what extent does the Irish media do that? To what extent do the journalists pound the streets and listen to the people?

For instance: it is a truism in Irish politics that blow-ins do not, and can not, get elected. What, then made the good people of Clare give Violet Anne Wynne 8,987 first-preference votes and a seat in Dáil Éireann?

For another instance: the heartbroken Kate O’Connell was a guest on Brendan O’Connor’s radio show after losing her seat in the election in February. O’Connell spoke of the reception she got on the doors during the campaign. It was terrible, she said. Nobody was interested in what Fine Gael had to say; as far as the honest burghers of Dublin Bay South were concerned, things could not get worse.

Now. If Dublin Bay South isn’t the most affluent constituency in Ireland it’s certainly worthy of a podium finish. And yet its electorate seem to think they’re in Stalingrad in 1943, eating their boots and waiting on the German bombs. Why? How could so affluent, so advantaged, so privileged an electorate think that? How are they so distanced from reality? And don’t tell me about Ringsend being in the constituency – Kate O’Connell no more visited Ringsend during the campaign than she visited Mars, the red planet.

For a third instance: one gets elected in Ireland by going on the stump. The personal touch. People like to see "himself". Funeral attendances win votes. How, then, could Patricia Ryan win 10,155 votes in Kildare South having gone on her holidays during the actual campaign? Feeding five thousand with two loaves and five fishes is run of the mill compared to this achievement. How did it happen?

If we are to have a native media, reporting and chronicling news and events relevant to Ireland, seen from an Irish perspective, these are the issues that should – that must – be reported on. That they’re not being reported on suggests an extraordinary systems-failure in the media itself, one that one billion tweets urging the little people to #buyapaper is unlikely to turn around.